Saturday, April 3, 2010



On March 30, Google announced the launch of a new tool to find product information online in India. Google's new shopping tool - erstwhile available in U.S. and European countries now finds its way into India. Like Google shopping in the US, this tool indexes thousands of websites that have price and images of various products. As of now, the Indian avatar of Google Shopping throws data available from over 30,000 Indian websites.

Users can now try and look for product details and latest prices of goods and items across a wide spectrum. The tool also features a price comparison tool. This can help you look for the cheapest price available for the product of your choice. It also helps users choose products that are within their budgets. For example, you can search for all the phones that are priced from Rs.10,000 to Rs. 15,000.

One thing that Google could have made easier was getting into the shopping tool for India. This is the way Google suggests you need to adopt to use the shopping tool in India as of now. "To use Google's shopping tool, simply enter the product name into the search box at http://www.google.co.in. Then, on the results page, click on the "Show Options ..." link located above the search results and select "Shopping". Once you start seeing shopping results, you can customize your filtering options as required.
Dear Google, wouldn't a simple link be sufficient?